Blog - Augmented Reality

Augmented reality food industry is something that we could have hardly believed existed before. Food is what we want to taste, smell and feel, AR can only make us closer to the restaurant overseas that cooks delicious paella or street food shop that sells warm and fresh cinnamon rolls. Companies are thinking of innovative ways […]

The entertainment industry has been rocked to its core with the emergence of new technologies such as Augmented Reality. This revolutionary technology is quickly becoming one of the most influential and sought-after advancements in entertainment and has sparked a new wave of innovation.  Augmented Reality in entertainment is changing the industry’s landscape by transforming how […]

The gaming industry is continually developing, with new technologies introduced every year, such as AR in gaming. You cannot simply ignore the presence of gamification, which is applied to e-learning curriculums. But what about the actual games on PCs, consoles, and mobile devices? There are countless applications of AR technologies in the gaming industry, ranging […]

With E-commerce being up-and-running for years, it has led to an emerging concept that has been gaining traction in the commercial space for quite some time – V-commerce.   The concept of V-commerce has become increasingly relevant in the modern digital landscape. It has several distinct meanings, including E-commerce in Virtual Reality (VR) and Voice-commerce (V-commerce […]

If you love sci-fi movies and watch them from time to time, you must have noticed that it is impossible to visualize the world of the future without  AR, VR, and MR. These technologies fit into the world of the future as naturally as flying cars, androids, and teleportation. Yes, I am talking about superhero […]

Introduction The world of data visualization is reaching a new milestone. As web browsers enable access to the client’s GPU and virtual reality devices become cheaper and untethered, mediums for data storytelling are expanding into the virtual world. Augmented and virtual reality (AR/VR) also known as cross-reality or mixed-reality (XR) was already on a path […]

As big tech companies like Google, Facebook, and Apple continue to invest in AR and VR, it’s clear that these immersive experiences are here to stay. And while there are obvious applications for gaming and entertainment, businesses are also starting to explore how they can leverage AR and VR in the workplace. From training new […]

Businesses now have much more opportunities to thrive, mainly thanks to technology. Companies wishing to fully adjust to the modern world can act differently, from creating a simple branded web page to an eCommerce store to something even more profound, like the Metaverse!  The Metaverse is still a dark horse, although with a promising future. […]

Although the Metaverse is in its early adoption phase, the advantages of using it outweigh theoretical risks and concerns. Widely known companies have already settled in the virtual world, proving the simulated environment’s promising future. However, it’s no surprise that smaller brands might look at the Metaverse cautiously. After all, it takes resources to get […]

The cost of augmented reality solutions is a tricky topic that companies are interested in. As anything that works well and creates innovations, AR is an investment. Companies from every industry make this investment to impress their audience and gain more attention and profits. Generally, AR could cost over $7000 to $250,000 (in large-scale enterprise […]