WE/AR Blog

augmented reality in entertainment industry
AR in Entertainment is All About Making Our Lives Better

Movies like “Terminator” or “Mission: Impossible” show us how easy it is to get information and analyze surrounding via super-vision gadgets, hi-tech contact lenses and so on. Everything that looked like a science fiction only a few years ago now is a part of reality called augmented. Pokémon Go uses AR mapping, online shops use […]

2 min read
11.05.2022
ar vr mr xr glossary
VR/AR/MR Glossary: 100 Basic Terms

BASIC TERMS What is the difference between virtual reality and augmented reality? What about mixed reality? How much does augmented reality app cost? Here are the answers to all your questions?  Extended reality (XR) – the environments that permit the interaction of computers and people and which enable the appearance of mixed reality, virtual reality, and augmented […]

14 min read
11.05.2022
Top 8 Uses of Virtual Reality in Marketing

The advances in hardware like low-cost VR headsets and the popularity among users are both reasons for the investment in virtual reality. VR is no longer exclusive to the gaming industry, as it’s currently used in other markets and niches, including medical services, education, automotive, entertainment, workforce development, marketing, and advertisement.  This is why companies […]

8 min read
11.05.2022
Top 10 Free Games for Oculus Quest and Quest 2

Ever since it’s been founded and after being acquired by Facebook, Oculus has managed to wow virtual reality fans with its impressive VR technology and headsets. This is why every virtual reality enthusiast is probably interested in finding the best games for Oculus Quest and Quest 2.  For about $299, a VR gamer can get the […]

12 min read
11.05.2022
vr training
The Ultimate Guide to the VR Training

VR training is something that can speed up employee training across all industries. Much because physical labor and office jobs require many resources to successfully onboard new team members, Virtual Reality (VR) training provides a cost-effective, time-saving alternative to help newcomers prepare for their responsibilities. VR training also removes the need for safety concerns thanks […]

11 min read
10.05.2022
The Ultimate Guide to Augmented Reality for Real Estate

Before augmented reality in real estate started innovating this demanding market, real estate stood firm on the principle of apartment visits. Unfortunately, this took time and, most often, additional costs spent on covering the distance and staying near the apartment if it was located far from home. Real estate agents are constantly working to close […]

9 min read
09.05.2022
vr retail
The Ultimate Guide to Virtual Reality (VR) in Retail

Virtual reality in retail transforms the shopping experience for many customers around the world and sets a new standard for the future of retail. Customers started to get used to online shopping when everything everywhere is technology-oriented. Now, the customers expect their shopping experience to become even more comfortable. The need created a proposition, and […]

12 min read
17.04.2022
e-commerce ar
The Ultimate Guide to Augmented Reality (AR) in E-Commerce

Although it is a convenient shopping option, some people have fears about engaging in online shopping, but, luckily – the use of augmented reality in e-commerce represents the ultimate solution.  According to most recent statistics, only 69% of Americans are engaged in e-commerce transactions, despite being extremely convenient. So, why do almost 30% of Americans fear […]

12 min read
18.03.2022
Virtual Showroom
Guide to the Virtual (Digital) Showroom with Examples

Buying products offline and online are two completely different experiences. In the first case, you usually act emotionally and impulsively but you can ‘feel’ the product. In the second case, you are careful and deliberate in the decision-making process but you cannot try the product yourself. Is there a way to combine the best practices […]

12 min read
01.02.2022
VR In Engineering
Virtual Reality in Engineering – How Can It Change This Industry?

VR in engineering creates new work situations and opens up doors to new possibilities. But, at the same time, it comes with several challenges that industry experts need to be aware of.  Thanks to VR, engineers can actually predict and solve problems before they arise. Not only will this create the possibility for a streamlined […]

13 min read
31.01.2022
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