WE/AR Blog

VR In Engineering
Virtual Reality in Engineering – How Can It Change This Industry?

VR in engineering creates new work situations and opens up doors to new possibilities. But, at the same time, it comes with several challenges that industry experts need to be aware of.  Thanks to VR, engineers can actually predict and solve problems before they arise. Not only will this create the possibility for a streamlined […]

13 min read
31.01.2022
Construction VR
Virtual Reality in Construction – How Is it Used to Its Full Potential

VR in construction represents the gateway to making this industry safer and more cost-efficient. Although the construction industry relies mainly on reliable equipment that focuses on high quality like strong cranes and safe sawing tools, virtual reality can change every aspect of this industry from the stage of creating models until the final stage of […]

11 min read
31.01.2022
AR in retail
The Ultimate Guide to Augmented Reality (AR) in Retail

Today augmented reality in retail represents both innovation and challenge that’s changing the online shopping experience. State-of-the-art trends present themselves every second, creating new opportunities and learning experiences for retail industry specialists.  Thanks to AR in retail new experiences like the try-before-you-buy are made possible. Consumers can experience a product or service and see how […]

19 min read
12.01.2022
Safety Training with Augmented, Virtual, or Mixed Reality

Every few years, a new technology trend takes the business world by the storm, and in the past few years, augmented reality safety and virtual reality safety training applications have shown business owners new ways to achieve goals with unmatched benefits.  As every business aims to maximize its resources while cutting costs to attain goals, […]

16 min read
19.11.2021
Top 16 Examples of Augmented Reality Ads

Augmented Reality (AR) has seen huge growth over the past few years and is increasingly adopted by advertisers to create engaging experiential campaigns. Consumers are more and more open to augmenting their world with useful content, information, and offers while establishing deep emotional connections with brands. In fact, the number of mobile AR users is predicted […]

8 min read
05.11.2021
VR/AR in Warehouse

Every day we see how virtual and augmented reality technologies are used in various business operations. Despite not being fully utilized to their full potential, VR and AR are changing the way business is done, from the minute a concept is thought of until a product or service is delivered to the customer.  The profound […]

12 min read
12.10.2021
ar vr mr xr glossary
VR/AR/MR Glossary: 100 Basic Terms

BASIC TERMS What is the difference between virtual reality and augmented reality? What about mixed reality? How much does augmented reality app cost? Here are the answers to all your questions?  Extended reality (XR) – the environments that permit the interaction of computers and people and which enable the appearance of mixed reality, virtual reality, and augmented […]

14 min read
11.10.2021
Virtual and Augmented Reality for Recruitment

Virtual and augmented reality are two of the most hyped trends in the business world. Although these two technologies are currently used in multiple business applications, there’s still room for more advancement as companies and experts are still exploring various ways where extended reality can be used to change the way current business operations are […]

14 min read
06.10.2021
Augmented and Virtual Reality in Social Media Marketing

As of 2021, more than 91% of the companies in the US are using social media as a marketing tool to promote various products and services and reach a larger group of the target audience. This is because social media is a powerful e-commerce marketing tool as it makes products more accessible and engages customers […]

9 min read
31.08.2021
Augmented Reality in Fashion: 13 Examples of Brands Using AR

Fashion revolves around creativity and brightness, and AR in fashion industry only brought these qualities closer to light. There is a reason why people who create clothing brands are called designers — design and the image of clothes matter to customers when they search for a new wardrobe upgrade.  Research has shown that 80% of […]

13 min read
27.08.2021
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