WE/AR Blog
Traditionally, AR is associated with applications that must be downloaded and installed on your device. You download the app and open the world of augmented reality experiences that brands want to show you. However, AR is not limited only to that. WebAR is another way to integrate augmented reality into your marketing strategy, and it […]
The world of AR/VR/MR technologies is evolving with the speed of light. Do you remember how Nikola Tesla made a revolution with his idea of the alternating current? Until that moment the world was sure that the direct current was the only available option. But AC turned out to be faster, more durable and much […]
Virtual Reality in automotive is not just a trendy marketing campaign but the symbiosis of cutting-edge technologies. However, even from a marketing standpoint, using VR in the automotive industry is a great way to attract customers’ attention and increase brand visibility. There is hardly a chance that marketing specialists in the industry will want to […]
Augmented Reality (AR) has seen huge growth over the past few years and is increasingly adopted by advertisers to create engaging experiential campaigns. Consumers are more and more open to augmenting their world with useful content, information, and offers while establishing deep emotional connections with brands. In fact, the number of mobile AR users is predicted […]
I was always dreaming about visiting Coachella. VR streaming of the festival in 2017 made my dream come true. Coachella managers also dreamt about reaching the maximum global target audience at the festival. VR broadcasting made their dream come true as well. The thing is VR streaming is a win-win game: while events receive more […]
Classical education is dead. No more universities with boring books and exhausting cramming. Pupils and students find new ways to learn. Just look at millennials who prefer DIY education because it’s cheaper and more effective. Why bother going to the university if there are Coursera and Udemy? Look more attentively: modern kids learn how to […]
Virtual Reality (VR) Corporate Training: Real Examples Introduction Definition of virtual reality corporate training; Brief overview of the benefits of using VR in corporate training Virtual reality (VR) technology has been rapidly advancing over the last few years and has become a popular tool in various industries for training purposes. The use of VR in […]
VR in engineering creates new work situations and opens up doors to new possibilities. But, at the same time, it comes with several challenges that industry experts need to be aware of. Thanks to VR, engineers can actually predict and solve problems before they arise. Not only will this create the possibility for a streamlined […]
Not a very long time ago, virtual reality and augmented reality seemed like inaccessible technologies. But these two technologies are becoming more available every single time due to the successful app and headset development that allowed users to explore their benefits. In addition to becoming a fantastic part of customers’ lives, AR and VR are […]
VR training can simulate the experience of driving a car or to design, develop, and test vehicles. This allows engineers, designers, and marketers to experience a car’s features and capabilities in a simulated environment, helping to improve the overall quality and safety of vehicles.
But there’s more than that! Read to find out.