WE/AR Blog

There are many ways to show the audience your company’s mission and values, but the virtual reality in business opens a new dimension of possibilities. There is no situation you cannot make up using virtual reality, and there is no emotion you cannot share through the virtually moderated world. It opens many doors for business […]

Traditionally, AR is associated with applications that must be downloaded and installed on your device. You download the app and open the world of augmented reality experiences that brands want to show you. However, AR is not limited only to that. WebAR is another way to integrate augmented reality into your marketing strategy, and it […]

An Augmented Reality QR code is a type of QR code that you can use to trigger a digital augmentation of reality. When scanned by a device, an AR QR code can be used to display digital content on top of the real-world environment. It can include 3D models, video, and other types of digital […]

Web-based Augmented Reality (WebAR) is a technology that allows users to view and interact with augmented reality (AR) content in a web browser. Unlike traditional AR experiences, which require users to download and install a dedicated app, WebAR experiences can be accessed directly from a browser. Maximize your reach, capitalize on ease of use, and […]

Even if you didn’t hear the term location based augmented reality, you have undoubtedly encountered the applications that use this technology. The developers try to use every possible feature to make the augmented reality experience feel more natural to the users, and location identification is one of them. Using location-based augmented reality applications, users can […]

BASIC TERMS What is the difference between virtual reality and augmented reality? What about mixed reality? How much does augmented reality app cost? Here are the answers to all your questions?  Extended reality (XR) – the environments that permit the interaction of computers and people and which enable the appearance of mixed reality, virtual reality, and augmented […]

The packaging of the product is a powerful communication channel. It reaches 100% of your clients. Just think about it, it’s the first thing the client sees when he/she grabs a bottle of wine or a package of cereals in a supermarket! It’s the first thing a buyer touches when he/she gets a box with […]

Fashion revolves around creativity and brightness, and AR in fashion industry only brought these qualities closer to light. There is a reason why people who create clothing brands are called designers — design and the image of clothes matter to customers when they search for a new wardrobe upgrade.  Research has shown that 80% of […]

The advances in hardware like low-cost VR headsets and the popularity among users are both reasons for the investment in virtual reality. VR is no longer exclusive to the gaming industry, as it’s currently used in other markets and niches, including medical services, education, automotive, entertainment, workforce development, marketing, and advertisement.  This is why companies […]

Before augmented reality in real estate started innovating this demanding market, real estate stood firm on the principle of apartment visits. Unfortunately, this took time and, most often, additional costs spent on covering the distance and staying near the apartment if it was located far from home. Real estate agents are constantly working to close […]