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What Is the Difference Between Augmented Reality (AR) and Virtual Reality (VR)

An ever-expanding technology landscape has given rise to the potential of revolutionary experiences through Virtual Reality and Augmented Reality. Both are exciting opportunities that enhance the user’s view of the world, but there are key differences between them. Let’s examine the AR vs VR debate and discover what sets these two groundbreaking technologies apart. What […]

16 min read
29.12.2022
augmented reality in business
Guide to Using Augmented Reality in Business with Examples

Now, augmented reality in business is an influential instrument marketing specialists and business owners use to attract customers and grow their popularity on the market. Every business area has tried augmented reality and somehow integrated it into their strategy, from retail to recruitment. Let’s find out how to use augmented reality in business and browse […]

13 min read
25.07.2022
AR Image Tracking
18 Best Web-based Augmented Reality Examples

Traditionally, AR is associated with applications that must be downloaded and installed on your device. You download the app and open the world of augmented reality experiences that brands want to show you. However, AR is not limited only to that. WebAR is another way to integrate augmented reality into your marketing strategy, and it […]

10 min read
25.07.2022
augmented reality in entertainment industry
Augmented Reality in Entertainment Industry

The entertainment industry has been rocked to its core with the emergence of new technologies such as Augmented Reality. This revolutionary technology is quickly becoming one of the most influential and sought-after advancements in entertainment and has sparked a new wave of innovation.  Augmented Reality in entertainment is changing the industry’s landscape by transforming how […]

12 min read
11.05.2021
VR Retail
V-Commerce: Revolution That Started with AR/VR in Retail

With E-commerce being up-and-running for years, it has led to an emerging concept that has been gaining traction in the commercial space for quite some time – V-commerce.   The concept of V-commerce has become increasingly relevant in the modern digital landscape. It has several distinct meanings, including E-commerce in Virtual Reality (VR) and Voice-commerce (V-commerce […]

11 min read
08.12.2022
metaverse for business
Metaverse for Business

Businesses now have much more opportunities to thrive, mainly thanks to technology. Companies wishing to fully adjust to the modern world can act differently, from creating a simple branded web page to an eCommerce store to something even more profound, like the Metaverse!  The Metaverse is still a dark horse, although with a promising future. […]

12 min read
27.10.2022
metaverse examples
Best Examples of Metaverse’s Brands and Platforms

Although the Metaverse is in its early adoption phase, the advantages of using it outweigh theoretical risks and concerns. Widely known companies have already settled in the virtual world, proving the simulated environment’s promising future. However, it’s no surprise that smaller brands might look at the Metaverse cautiously. After all, it takes resources to get […]

9 min read
30.09.2022
metaverse trends
Metaverse Trends in 2022-2025

The Metaverse has been witnessing a good deal of attention from various businesses, and that’s not for no reason. With the rapid pandemic outbreak, brick-and-mortar stores and other companies faced an existential crisis, finding themselves at a crossroads of what to do next. An increasing interest in and use of the Metaverse proves businesses now […]

10 min read
15.09.2022
ikea ar
How Much Does AR Cost: What Influence the Price of the AR Solution

The cost of augmented reality solutions is a tricky topic that companies are interested in. As anything that works well and creates innovations, AR is an investment. Companies from every industry make this investment to impress their audience and gain more attention and profits. Generally, AR could cost over $7000 to $250,000 (in large-scale enterprise […]

10 min read
15.08.2022
vr in business
How to Use Virtual Reality in Business: 12 Best Examples

There are many ways to show the audience your company’s mission and values, but the virtual reality in business opens a new dimension of possibilities. There is no situation you cannot make up using virtual reality, and there is no emotion you cannot share through the virtually moderated world. It opens many doors for business […]

12 min read
28.07.2022
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