Blog - Virtual Reality

For years, virtual and augmented reality technologies were linked with gaming and entertainment. Today, these new technologies are becoming more accessible and are being implemented in every industry, thanks to the benefits they provide.  During the past few years, developers and engineers have managed to build different apps and tools that would help business people […]

The advances in hardware like low-cost VR headsets and the popularity among users are both reasons for the investment in virtual reality. VR is no longer exclusive to the gaming industry, as it’s currently used in other markets and niches, including medical services, education, automotive, entertainment, workforce development, marketing, and advertisement.  This is why companies […]

Every day we see how virtual and augmented reality technologies are used in various business operations. Despite not being fully utilized to their full potential, VR and AR are changing the way business is done, from the minute a concept is thought of until a product or service is delivered to the customer.  The profound […]

BASIC TERMS What is the difference between virtual reality and augmented reality? What about mixed reality? How much does augmented reality app cost? Here are the answers to all your questions?  Extended reality (XR) – the environments that permit the interaction of computers and people and which enable the appearance of mixed reality, virtual reality, and augmented […]

Futurists and science fiction writers dreamed about VR and AR decades ago, but today the technology is rapidly advancing and is becoming part of everyday life. With a current market value of 30.7 billion US dollars, VR and AR market value is expected to grow to 296.6 billion US dollars in 2024.  So is your […]

VR in the military is the showcase how far the virtual reality technology progressed to become the serious part of every industry. Virtual reality training made it possible for the professionals of the defence industry to upskill and go through the risky situations in virtual reality, which are otherwise either too dangerous or too expensive […]

The world of AR/VR/MR technologies is evolving with the speed of light. Do you remember how Nikola Tesla made a revolution with his idea of the alternating current? Until that moment the world was sure that the direct current was the only available option. But AC turned out to be faster, more durable and much […]

Virtual Reality in automotive is not just a trendy marketing campaign but the symbiosis of cutting-edge technologies. However, even from a marketing standpoint, using VR in the automotive industry is a great way to attract customers’ attention and increase brand visibility. There is hardly a chance that marketing specialists in the industry will want to […]

I was always dreaming about visiting Coachella. VR streaming of the festival in 2017 made my dream come true. Coachella managers also dreamt about reaching the maximum global target audience at the festival. VR broadcasting made their dream come true as well. The thing is VR streaming is a win-win game: while events receive more […]

Classical education is dead. No more universities with boring books and exhausting cramming. Pupils and students find new ways to learn. Just look at millennials who prefer DIY education because it’s cheaper and more effective. Why bother going to the university if there are Coursera and Udemy? Look more attentively: modern kids learn how to […]