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M.E.Doc AR App

Client: Software company working with the automatization of regulatory documents

Goals: Augmented reality game for the promotion of the document flow optimization

Results: AR app created for Samsung S8 and for HMD for a promo campaign with the interactive game

Client
M.E.Doc
Services
Year
2018
Project Description

Project Description

M.E.Doc is the the software company offering the services of regulatory documents submission and documents flow optimization. The company wanted to advertise their services with the help of a gamified AR application to improve the engagement rate, increase brand awareness, and add some WOW emotions to the promo campaign.

M.E.Doc is the the software company offering the services of regulatory documents submission and documents flow optimization. The company wanted to advertise their services with the help of a gamified AR application to improve the engagement rate, increase brand awareness, and add some WOW emotions to the promo campaign.

How It Looks Like

Mobile APP

Mobile APP

AR application with the elements of gamification created for Samsung S8 and for HMD for a promo campaign. This AR app was created in the form of the interactive game in which a user had to earn points by “destroying” documents. Clear and user-friendly UI/UX design perfect for the gaming experience.

AR application with the elements of gamification created for Samsung S8 and for HMD for a promo campaign. This AR app was created in the form of the interactive game in which a user had to earn points by “destroying” documents. Clear and user-friendly UI/UX design perfect for the gaming experience.

Innovative Solutions

It’s the first time when the software company dealing with electronic document flow advertised their services with the help of AR application with the elements of the immersive game.

We created bright colorful UI/UX design for this app in sync with the client's brand's identity.

A user found himself riding a bike in a fully virtual environment. With each document a player destroyed he/she saw a new tree growing.

Interactive and immersive AR game helped to create emotional connection with clients during the presentation.

AR game is the exciting way to add interaction and emotions to marketing.

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