Mobile apps with AR augmented reality and VR virtual reality for Android and iPhone iOS
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  • 17.04.2018, 16:06

    Augmented Reality Marketing: Dealing with Main Retailers’ Pain Points

    Why do retailers go to digital agencies? To deal with typical retailers’ pain points such as poor brand awareness and loyalty,  buyer’s remorse, and tough competition. Digital agencies know that pain points are their opportunities. That is why they can offer innovative solutions for typical problems of retailers. The best digital agencies can offer extraordinary solutions, such…
  • 11.04.2018, 23:44

    Virtual Reality Applications: How VR today is Different from VR in Ready Player One

    You must have heard about Steven Spielberg’s "Ready Player One", the film that was supposed to “stimulate interest to virtual reality in masses.” Did the film reach the goal? Let’s find out. The film, based on Ernest Cline’s 2011 novel, depicts a beautiful virtual environment called Oasis, a surreal world where the laws of physics (and logic) don’t work. Oasis…
  • 18.04.2018, 20:14

    VR/AR/MR Glossary: 100 Basic Terms

      BASIC TERMS  Extended reality (XR) - the environment enabling the interaction of computers and people which results in the appearance of mixed reality, virtual reality, and augmented reality. Virtual Reality (VR)- computer-simulated environment that can be accessed with the help of a special headset. For now, 3 out of 3 senses are often simulated in VR (vision, hearing, touch),…
  • 06.04.2018, 12:48

    How Much Does It Cost to Open a Virtual Reality Store? ( And Why Do You Need it Anyway?)

      Let’s admit it, we live in the age of consumerism. Subconsciously and consciously we read each other looking at the labels on the clothes and apples on the gadgets. But one thing has changed: we are not WHAT we buy anymore, we are HOW we buy. Those who know how to buy the most exclusive stuff with the most comfort and even satisfaction are the winners. That’s why…
  • 02.04.2018, 0:13

    Virtual Reality Tours: Who Can Afford Them?

    How much would you pay for the WOW effect? You see, 3D visualization destroys the need in presentations, leaflets, and boring speeches full of cliches. No more “comfortable atmosphere of our hotel” and “the windows of your room will look out upon the ocean.” No more talking and persuading - if you want your customers to experience  the place and really like it, you…
  • 23.03.2018, 10:25

    MR, VR, AND AR in Manufacturing and Logistics: The Ultimate Way to Increase Productivity

      If you love sci-fi movies and watch them from time to time, you must have noticed that it is impossible to visualize the world of the future without  AR, VR, and MR. These technologies fit into the world of the future as naturally as flying cars, androids, and teleportation. Yes, I am talking about superhero movies, such as Iron Man, Avengers, Black Panther or some utopian (or…
  • 21.03.2018, 16:37

    Augmented Reality Marketing: Why These AR Apps Went Viral on Social Media

    What makes content go viral? Every marketing director would die to know the answer to this tricky question. Why do some marketing campaigns end up with ridiculous numbers close to zero and others generate incredible buzz in social networks? Why? I have analyzed 5 marketing campaigns that used augmented reality applications as a major gimmick to attract customers. And I made unexpected…
  • 21.03.2018, 10:46

    15 Best Free VR Apps for iPhone

    So you have an iPhone running iOS 11 and a pair of goggles (Google cardboard for $15 will do the work but Gear VR will be the best choice). What does it mean? It means that you can have tons of fun if you combine these two. Having fun is just one of options. You can do much more with the best free iPhone apps for VR. Here is the list of the best VR apps to explore the world, play games, study,…
  • 21.03.2018, 10:58

    How to Design VR/AR apps to Hook Customers

    You just can’t overemphasize the importance of UX/UI design in VR/AR. Virtual and augmented reality are complex and puzzling, and if some developer tells you that’s easy to build an app, don’t believe it. Developing VR/AR apps is like unloading a truck full of sand under the water when it’s minus 40 outside without any shovel. Or even a bit more complicated. Good UI/UX…
  • 21.03.2018, 11:09

    How to Use VR for Sports: 7 Lifehacks

    I am sure you`re very skeptical about using VR technology in sports. Sports + virtual reality? Honestly? You might think sports is good as it is. Watching sports is fun, it provokes intense positive emotions, it unites people creating the sense of brotherhood. Doing sports is stimulating, motivating, and very useful for your health. Sports is perfect as it is because it reveals the best in…
  • 04.04.2018, 16:30

    The Best HMD: The Battle for Your Head Has Started

    It’s not a secret that Google, Facebook, Microsoft, and Apple are fighting for you. They want you to throw away your beloved smartphone and replace it with some ultra stylish high-end HMD. Tech giants invest billions in VR/AR/MR development, acquire small startups, and experiment with new forms and materials.That is why new HMDs hit shelves and doorsteps each month, and it’s…
  • 26.02.2018, 16:34

    10 AR Apps that Make Parents Buy Immediately: AR Magic in Action

    Why is augmented reality for marketing  such a good idea? I’ve looked through the best AR marketing campaigns for kids and came to the conclusion that neither parents nor kids can resist AR. The thing is augmented reality apps stimulate creativity by offering a child to color their favorite characters and  then animate them in AR.  Augmented reality applications go…

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